I've been thinking a lot about how a project like OpenLMI grows mindshare in the user community. One obvious marketing channel is technical (e-)books, which can greatly enhance the (perceived) legitimacy and awareness of a particular technology. Companies like Packt (I have no affiliation, btw!) are prolific publishers of open source technology books - if someone is willing to write it and it's of sufficient quality, they'll publish it.

It might be worth thinking about in future as OpenLMI matures, even as a joint effort (since finding the time to write it would be the biggest challenge). I can't imagine there would be much money in it, but it would give OpenLMI a boost.

Just a thought.